Resources

Understanding the AMC Management Model

As defined by The AMC Institute, “Association  Management Companies (AMCs) are for-profit businesses that manage associations to help them grow and prosper.” The AMC management model allows associations access to

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RGI in 2020: Our Year in Review

A lot has happened in 2020, and associations from all over have been forced to respond to what has been a difficult and unexpected year. Here at RGI, we are

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RGI Welcomes Industry Veteran Wendy King as Executive Director

FOR IMMEDIATE RELEASE: Nov. 12, 2020 Contact: Shelly Pfenninger, CAE800-362-2546spfenninger@raybourn.com Raybourn Group International Welcomes Industry Veteran Wendy King as Executive Director Indianapolis – Raybourn Group International (RGI), an Indianapolis-based association

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Four Keys to Approaching Member Communications

As associations and association staff frame their marketing and communication strategies, they must plan specifically around two categories: member and non-member communications. Non-member communications oftentimes mean recruitment campaigns, where associations

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Q&A: Pivoting to a Virtual World

COVID-19 has forced associations to re-think how they offer educational and networking opportunities. While in-person events have been a traditional fixture for associations, today virtual and hybrid (part in-person, part-virtual)

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Creating Member Value Amidst Uncertainty

As associations adapt to COVID-19, it is critical to lead through crisis and ensure that your organization’s member benefits still provide value. Two RGI membership professionals, Melissa Heeke, CAE and

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Non-Dues Revenue in a Post-COVID World

As associations grapple with new challenges in a post-COVID world, one of the most pressing issues is the generation of non-dues revenues. With many conferences and events cancelled, and many

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Perspective from a Pandemic

The COVID-19 pandemic has impacted every person working in associations, from those on staff to board members and volunteers. The last few months have reshaped how we approach our lives,

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volunteers

Volunteers: Driving Association Success

The number of volunteers you have and how active they are establishes the bounds of what your organization can accomplish. But volunteering isn’t a member obligation – it’s a member

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membership

3 Tips to Serve Multiple Member Types

As industries evolve, so do the associations that serve and represent them. As association managers, we must grow alongside them while staying rooted in our primary mission. This can be

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membership

Membership is Everyone’s Job!

Everyone from the executive director to the receptionist to the accounting department should be able to easily explain the value of membership in your organization. How often have you heard

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Top 10 Association Blogs of 2019

We have compiled our top blogs from 2019 into one collection. These cover topics from association finances, member communication, utilizing technology at events, and more. 1. Free E-Book: Avoiding Non-Profit

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