Early in the event planning process, registration is a high priority. What happens after attendees start registering? A lot of effort is poured into getting people to register, but that shouldn’t be the end of event communication with them. Registration
Do you ever receive text messages from your favorite store or restaurant? They might send them out to alert you of a sale on a jean jacket you have had your eye on, or maybe it’s $5 off a pizza
Email marketing is a popular (arguably the most popular) way to communicate with potential attendees to your event. Social media and snail mail are legitimate options as well, but email goes straight to recipients’ inboxes instead of going through a
The days of writing blogs to educate organizations of the importance of social media are over. Everyone knows what social media is and its importance. The problem comes after the creation of social accounts. What now? Sure, you can put
We’ve all heard that time is money. But time can also mean membership! As a busy association volunteer, it’s easy to think you may not be able to make a meaningful difference. But if you have just 15 minutes, here
Most organizations have accepted the fact that a social media presence is vital for raising awareness, building relationships and establishing credibility. However, it can quickly become overwhelming, especially if you are a small-staff association or have limited resources. Here are
It seems like everyone has a blog, so now you’re considering creating one for your association. Blogging is becoming more and more popular for good reason. Consistent business blogging can have a positive impact on your organization’s bottom line. However, if
There are now countless ways to engage your audience and spark participation at an event or conference. One of the most successful methods is the use of a mobile app. A successful mobile app generates audience involvement and increases
A new study from Salesforce’s ExactTarget and Deloitte found that marketing execs are increasingly responsible for areas that don’t strictly fall under the traditional marketing umbrella, including customer service, data analysis, and driving top-line growth. Well, “Duh!” said every marketing
Early in the event planning process, registration is a high priority. What happens after attendees start registering? A lot of
Do you ever receive text messages from your favorite store or restaurant? They might send them out to alert you
Email marketing is a popular (arguably the most popular) way to communicate with potential attendees to your event. Social media
The days of writing blogs to educate organizations of the importance of social media are over. Everyone knows what social
We’ve all heard that time is money. But time can also mean membership! As a busy association volunteer, it’s easy
Most organizations have accepted the fact that a social media presence is vital for raising awareness, building relationships and establishing
It seems like everyone has a blog, so now you’re considering creating one for your association. Blogging is becoming more
There are now countless ways to engage your audience and spark participation at an event or conference. One of
A new study from Salesforce’s ExactTarget and Deloitte found that marketing execs are increasingly responsible for areas that don’t strictly