A Guide to Media Outreach and Raising Awareness

With almost two million associations vying for attention, holding an event is generally not newsworthy unless something goes horribly wrong. So, how can you earn press coverage to raise community awareness about your association? To get your story out there,

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Top Marketing Blogs for Associations

We have compiled some of our top marketing blogs into one collection. These cover topics from event marketing, social media analytics, email marketing, and more. Click on the title of each blog to learn more. SOCIAL MEDIA ANALYTICS: 5 METRICS

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Event Email Marketing: Communication to Registrants

Early in the event planning process, registration is a high priority. What happens after attendees start registering? A lot of effort is poured into getting people to register, but that shouldn’t be the end of event communication with them. Registration

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