Site Visits Made Easy: Event Planning Tips for a Better Attendee Experience
As an event planner, getting to visit the site of my next event in-person is one of the most helpful keys to pulling off a great meeting. Not only are site visits an opportunity to step into the attendee’s shoes,
RGI Welcomes Industry Veteran Wendy King as Executive Director
FOR IMMEDIATE RELEASE: Nov. 12, 2020 Contact: Shelly Pfenninger, CAE800-362-2546spfenninger@raybourn.com Raybourn Group International Welcomes Industry Veteran Wendy King as Executive Director Indianapolis – Raybourn Group International (RGI), an Indianapolis-based association
RGI in 2020: Expertise Guides SNEB Through COVID-19 Crisis
With all that has happened in 2020, associations from all over have been forced to respond to what has been a difficult and unexpected year caused by the COVID-19 crisis.
RGI in 2020: ICBR’s Quick Response to COVID-19
A lot has happened in 2020, and associations from all over have been forced to respond to what has been a difficult and unexpected year. Here at RGI, we are
The Power of Authenticity in Association Communications
In a world full of associations, standing out from the crowd is a must. In some cases, there are dozens of associations within a single industry that are all vying
A Guide to Media Outreach and Raising Awareness
With almost two million associations vying for attention, holding an event is generally not newsworthy unless something goes horribly wrong. So, how can you earn press coverage to raise community
Membership Renewal Marketing: Five Things to Know and Do
For many associations, now is the time when it can become more important than ever to ramp up membership renewal marketing. For those that renew memberships annually, the end of
Four Keys to Approaching Member Communications
As associations and association staff frame their marketing and communication strategies, they must plan specifically around two categories: member and non-member communications. Non-member communications oftentimes mean recruitment campaigns, where associations
Virtual Events: 4 Tips for Association Staff
Whether it’s a one-day conference or a full week (or month!) of programming, making the jump to a full-on virtual event can put a lot of strain on association staff.
Creating Value for Attendees in Virtual Events
There is probably nobody that needs to be convinced of the benefits of virtual events more than the attendees themselves. Your members are likely used to attending conferences and events
Setting Your Speakers Up for Virtual Success: 10 Tips
Virtual events aren’t new, but they certainly are getting a lot more attention as many in-person events have been cancelled – a pattern that will likely continue for a while.