Q&A: Pivoting to a Virtual World

COVID-19 has forced associations to re-think how they offer educational and networking opportunities. While in-person events have been a traditional fixture for associations, today virtual and hybrid (part in-person, part-virtual)

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Creating Member Value Amidst Uncertainty

As associations adapt to COVID-19, it is critical to lead through crisis and ensure that your organization’s member benefits still provide value. Two RGI membership professionals, Melissa Heeke, CAE and

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Non-Dues Revenue in a Post-COVID World

As associations grapple with new challenges in a post-COVID world, one of the most pressing issues is the generation of non-dues revenues. With many conferences and events cancelled, and many

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Perspective from a Pandemic

The COVID-19 pandemic has impacted every person working in associations, from those on staff to board members and volunteers. The last few months have reshaped how we approach our lives,

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