Beyond Transactions: Cultivating Meaningful Member Relationships
Regardless of whether your association is large or small, your members are at the heart of your organization. Understanding their needs and desires is crucial for fostering member satisfaction and engagement. Even better is knowing if they are getting engaged,
3 Ways To Increase Attendee Satisfaction At Your Association Events
For many associations, the annual conference or trade show is a key member benefit. Often, members who attend these events become more engaged in the association, have stronger retention rates,
3 Ways to Engage your Association Members on Social Media
In an age where there are more than two billion monthly users on Facebook and 328 million monthly users on Twitter, it’s safe to say your content may be getting
Help Your Members Help Others
Over the past few weeks, the national conversation has focused on tragedies around the country. During these times, many associations find themselves in an internal debate: Do we operate business
3 Things Your Conference Sponsors Really Want
When it comes to conferences, sponsor support can make or break the attendee experience. It’s obvious that sponsors provide revenue and resources to offset costs, but sponsors provide other intangible
5 Tips to Better Event Email Marketing
Email marketing is a popular (arguably the most popular) way to communicate with potential attendees to your event. Social media and snail mail are legitimate options as well, but email
10 Ways to Help Your Volunteers Help Your Association
Help me if you can, I’m feeling downAnd I do appreciate you being ’roundHelp me get my feet back on the groundWon’t you please, please help me?– The Beatles No
Utilizing Your Association to Help in Times of Need
The recent event of Hurricane Harvey making landfall is putting a large spotlight on natural disasters and more importantly how those not in the disaster zone can help. The continued fallout
5 Tips to Running an Efficient Meeting
According to a survey of U.S. professionals by Salary.com, meetings ranked as the number one productivity killer. Most employees find them unnecessary. However, in the association world, meetings are how
How to Get the Most Out of Your Volunteer Time
There are many great reasons to volunteer. You can develop new skills and gain new experiences. You can meet new people, make new friend, and build your personal network. You
Earning Media Coverage for Your Association
We are a long past the day when news arrived with the morning paper or the evening news broadcast. A 2016 article in The Atlantic reported that on average Buzzfeed